From the screens you watch, to the aisles where you check out, to Facebook, to your actual conversations, the concerts you go to…we put the brand there in a way that’s different and entertaining. We integrate sponsorship, shopper, technology, social, retail promotion, experiential, digital, entertainment and more—creating the total brand experience for modern consumers.
Phygital is the world you live in, your real life and your digital stuff are inseparable. You pick a restaurant with Yelp, then post a Facebook photo of it, then tell a joke at dinner that your friend in Australia tweeted. Every experience we create considers this journey.
What are we proud of? In Manila we built a billboard with Coca-Cola that literally eats pollution. We created two TV shows in 2013 for DIRECTV We reinvented the notion of sponsorship at The US Open tennis. We shut down Sao Paulo to have an F1 legend take his car out on the streets. In the UK we launched new brands for Nestle. Around the world we helped launch an in-Spotify app called Placelists for Coca-Cola that lets people geo-tag places with their own playlists and share them with friends. Sports Business Journal named us Best Sports Event and Experiential Agency in 2013.
The things we create, from events to apps like we did for One Direction and Mondelez are things that WE would want to use or be a part of. We make things people care about, capture and share. Of course, we’re most proud of our people. They love to build stuff that’s never been done before. We can create any kind of experience. Our people like to be one as a team. We’re also fearless, which means we take adventurous, strategic risks. Our people do great work and enjoy doing it—and make sure we have fun along the way. We give back whenever and wherever possible. In doing this, we grow as people and as an agency.
Come meet us. Or work with us. Whether you’re on the client list or the team chart, we’ll give you an experience unlike anything you’ve ever witnessed.