The Consumer Electronics Show (CES) has ended, the booths have been packed up and the one hundred fifty thousand attendees have left Las Vegas, headed home. A number of folks from our New York office were there, on the floor and checking out the scene and we asked some of our folks for their personal highlights:
Richard Black (Managing Director, New York)
There’s definitely a new phrase for marketing bingo: The “Internet of Things” now joins “out of the box,” “synergy” and “The Big Idea.” It’s being used everywhere—and rightly so. Move over Nest, you’re not the only player, automation and smart monitoring are coming everywhere.
The Age of Connected Everything is here and CES is not only the proof point but the stage for manufacturer brands. Cars, TVs, smartphones, washing machines, refrigerators and even vacuums have true connectivity options and purpose.
Multiple brands activated on a huge stage with legacy partners having the biggest booths ever in the central hall. LG, Samsung, Panasonic all had massive footprints with lots of curved devices on display. Curves are back, as if they never left. Even RCA relaunched at CES.
Wireless charging had me wondering if this is covered under our health policy. Intel had an interesting expert speaker on this topic.
Startups have doubled at CES and for many brands, the show legitimizes their companies and is the prime opportunity for the world to see—or at least 150K of their closest friends.
The hot item for 2015 is definitely a drone. Want to spend $50K on an octo-copter to patrol your property from as high as three miles? The thermal camera will come in handy as you hover over your yard trying to see which neighborhood dog is taking advantage of your lawn... Drones were everywhere; there was almost a full floor dedicated to different shapes, sizes, uses and price points. Sure to be on my holiday list.
Isaac Johnson (Account Executive):
One big trend I saw was wearable technology, not just for humans but for pets! The Fitbark for instance is a device that lets you track your pet’s physical activities from your phone and better monitor your pooch’s health.
The wearable’s section truly looked more like a fashion show as opposed to a tech show. Another really cool item I saw was a smart baby monitor that was able to track of a number of metrics for parents like sleep activity, and even share audio as your infant sleeps, sending the information to a connected smart phone.
Esther Chang (Senior Integrated Producer)
One trend that caught my eye was the rise of “intelligent mobility devices,” from companies like IO Hawk, which looked like a lot of fun to ride. These are a fun form of transportation and look quite easy to ride, easier than a skateboard that’s for sure. I wasn’t the only one interested; they were turning heads all over CES.
Another highlight were the mind control cars. I’m still trying to figure out how this technology works but all one has to do is focus and the car moves! It’s the real deal mind control. Imagine what else we can control with our minds through more collaboration between scientists, developers and technologists. The future is here!