NEW YORK – Thursday, May 21 – Leading brand experience agency Momentum Worldwide was named “Best in Sports Event and Experiential Marketing” at the SportsBusiness Journal awards at a ceremony last night in New York. This is the second time Momentum has won this award, having previously won in 2013
At the 2015 SportsBusiness Journal Awards Momentum won the Best in Sports Events and Experiential Marketing honor for the second time in three years!
When are you more entertained? During the Super Bowl game or during half-time while watching a flailing costume shark?What are you more likely to share? Content from a concert or a tournament? As with all things in the world of marketing, the lines are blurring. Where does sport end and entertainment begin, and vice versa? And what the heck does that mean for dollar spend?
Join us for a provocative look at how marketing changes based on the diminishing distinction between entertainment and sports.
Director of sports and entertainment Mike Sundet is the focus of SportsBusiness Daily's weekly "Weekend Plans" series.
Momentum NY analyst (and SoulCycle aficionado) Lynden Volpe looks at the exercise brand's new app for Vanity Fair.
American Express created a stunning, pop-up Centurion Lounge on the slopes of Deer Valley (Utah) and Event Marketer walked away impressed.
The Drum writes on Jason Alan Snyder's elevation to the newly created role of Chief Technology Officer, NA
NEW YORK—(March 23, 2015)— The American Association of Advertising Agencies (4A’s), the trade organization representing U.S. advertising agencies, has named Momentum Worldwide Chairman/CEO Chris Weil as the new Chairman of its High School Initiative Advisory Board. The group, formed in 2009, sponsors and supports the first public high schools with an advertising-focused curriculum in New York.
BOGOTA – March 19, 2015 – Publicidad y Mercadeo (Advertising and Marketing) magazine, in partnership with Advertising Age, has named Momentum Colombia General Manager Geovanna Nassar to its annual list of “Women to Watch.” The Women to Watch list highlights women making significant contributions to marketing and advertising over the past year. Comprising 300 honorees, Nassar is one of 12 selected from Colombia.
Publicidad y Mercadeo, in partnership with Ad Age, released its annual "Women to Watch" list and we are proud to say that Momentum Colombia General Manager Geovanna Nassar is on the list!
American Express OPEN's "Capture the Receipt" was named one of the 10 Best Experiences at this year's Consumer Electronics Show (CES) by Event Marketer magazine!
If you're heading to SXSW this year, make sure to swing by either of Momentum's panels, they're guaranteed to have you talking about them long afterwards.
Out in the world, we are curious people but often when it comes to advertising and marketing, fear takes over. Kevin Gosselin (vp, group creative director, Momentum New York) has five ways you can bring curiosity back and elevate your brands to do Fearless work.
Jason Alan Snyder leads our Creative Technology and Integrated Production teams for North America. He's also an inventor with numerous patents to his name. Most recently his EMRG solar powered flashlight is garnering lots of attention from the tech world and design awards shows. And with good reason!
For the U.S. Army we helped build the 2015 U.S. Army All-American Bowl game, where high school athletes and band members from across the nation come together for the premier All-American football game. From player and band selections, to the NFL Hall of Fame coaches, to the game, we made an unforgettable experience come alive.
In advance of their summer concert tour and partnership with Nabisco, Australian music group 5 Seconds of Summer surprised fans with special appearances in the onsite photo booth.
Besides all the great music that came out this year, there was plenty of other news happening too in the music world. Here is our top 10 of the biggest stories.
To announce a new sponsorship partnership with Australian musical group 5 Seconds of Summer, Nabisco, with the help of the guys from the band, surprised their fans at a special designed photo booth in Los Angeles.
Marty Cregg, the President of ChaseDesign (part of the Momentum family of agencies), sat down for a "Sunday Conversation" with Syracuse.com talking about his entrepreneurial start, ChaseDesign's expertise and more.
Exhibitor looks at how American Express' Rising Stars platform created reality tv-style competitions at trade shows and made stars out of the competitors while also greatly meeting American Express' business goals.